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America's Promise Founding Chairman General Colin L. Powell Announces Campaign to Discover the "100 Best Communities for Young People"

America's Promise Bulletin, May 19, 2005

 

Today, General Colin L. Powell, USA (Ret), on behalf of America’s Promise, announced the launch of a national campaign to identify the “100 Best Communities for Young People.”  Local leaders from across the country will have the next two months to apply for this prestigious award created by America’s Promise – The Alliance for Youth, the nonprofit organization General Powell founded in 1997.

 

The “100 Best Communities for Young People” initiative will bring together the resources of the private and public sectors to identify communities that deliver healthy, safe and caring environments that effectively educate young people and help them become productive citizens. Communities will apply for the award using an application based upon research conducted by the National Academies of Science, Search Institute, Academy for Educational Development and Child Trends. The entries will be evaluated this summer by a renowned group of the nation’s top education, civic, business and nonprofit leaders.

 

“We now live in a world that is flat — and increasingly competitive. Our future as a nation truly hinges on how well we prepare our children and youth to succeed in today’s global economy. It’s time that we join forces and recognize communities that empower their children and allow them to reach their potential,” said General Powell. 

 

The America’s Promise Alliance is launching the program in partnership with Capital One Financial Corporation.  Its Executive Vice President John Finneran attended today’s announcement along with U.S. Chamber of Commerce president and CEO Tom Donohue and America’s Promise Chair Alma Powell. Members of America’s Promise Alliance have also taken leading roles in the initiative, including the Corporation for National and Community Service, United Way of America, American Association of School Administrators, The Forum for Youth Investment and Search Institute. 

 

“At United Way, our experience tells us that it takes the whole community – working together – to focus on what matters most to help young people achieve their dreams,” said Brian Gallagher, President and Chief Executive Officer of United Way of America.  “United Way’s mission to improve people’s lives includes people of all ages,” he continued. “The ‘100 Best’ campaign will shine a national spotlight on the communities across the country that truly embrace the importance of promoting healthy development of our children – from birth to early adulthood.” 

 

Communities can learn more about the national search and apply for the award at http://www.americaspromise.org/. Applications will be evaluated based on criteria related to America’s Promise’s five essential promises to young people: caring adults, safe places, a healthy start, effective education and opportunities to help others. 

 

Winners will be selected by a distinguished panel of civic, business and nonprofit leaders and will include a broad cross section of communities, reflecting the rich fabric of America.  Communities named to the “100 Best” list will be recognized at a gala celebration in Washington, D.C., in September. 

 

“The ‘100 Best’ campaign will include communities of all types — urban, rural, inner-city, suburban, large and small — from every region of the country,” said Marguerite W. Sallee, president and CEO of America’s Promise. “This award is less about the past and more about encouraging every community in America to be a great place to grow up.” 

 

Key Questions & Answers About "100 Best Communities for Young People" 

 

Why should your community apply?

Through the "100 Best Communities for Young People", localities of types and sizes will receive well-deserved national recognition for their youth-focused practices and policies. 

By applying for the "100 Best Communities for Young People", your community will:

  1. Gain national and local media attention for your efforts

  2. Help its outstanding programs get the attention they deserve for their long-term success

  3. Help communities share creative, successful ideas from each other.

  4. Encourage every community in America to be a great place to grow up.

 

Who is eligible to apply for the "100 Best Communities for Young People?

Any community is eligible to apply.  “Community” is defined as any town, city or local jurisdiction within the United States or U.S. territories; including Native American reservations, Puerto Rico, Guam and the Virgin Islands.  Local jurisdictions include legally defined geographic areas of counties, boroughs, school districts and other locally recognized boundaries.  Applications will be accepted through Friday, July 29. 

 

When will the "100 Best Communities for Young People" be announced?

Communities named to the “100 Best” list will be announced in September and will be recognized at a special gala reception in Washington, DC this fall. 

 

What are the judges looking for in the "100 Best Communities for Young People"?

America’s Promise believes that the more support young people receive from their community the more likely they are to be successful.  Every child needs a caring adult role model in his or her life; a safe place to learn and grow; a healthy start; an opportunity to learn marketable skills through effective education; and opportunities to help others. These are the Five Promises that America's Promise strives to fulfill for every child.  The Five Promises served as the guiding principle in developing criteria for “100 Best Communities for Young People” campaign. 

 

How were the criteria for selection as one of the nation's "100 Best Communities for Young People" developed?

Leading researchers and practitioners in the youth development field – including representatives from the United Way of America, the Search Institute, Child Trends, The Forum for Youth Investment, Just Kid Inc., the Corporation for National and Community Service and America’s Promise –  developed criteria for selecting the 100 Best Communities. These criteria include both objective measures and subjective assessments centering on the innovativeness of local initiatives and their positive impact on young people. (Please see the enclosed sheet for more detailed information about selection criteria.) 

 

Will the "100 Best" list be demographically and geographically balanced?

The “100 Best” will be divided among five regions of the country.  Honorees will include communities of all types and sizes: urban, rural and suburban; large and small.  Communities of all sizes are strongly encouraged to apply. 

 

Will young people play any role in the decision-making process?

America’s Promise feels it is important to include the perspective of young people on the selection committee. The president of Circle K International (the collegiate student affiliate of Kiwanis) and a college student currently serving on the America’s Promise Board of Directors will serve on the selection panel.  Additionally, America’s Promise encourages young people to visit http://www.americaspromise.org/ to see how they can urge their local leaders to apply.  Also, testimonials from young people are a required part of each community’s application. 

 

Can individuals, civic groups or non-governmental organizations apply on behalf of their communities?

Yes.  Individuals, civic groups or non-governmental organizations are encouraged to collaborate with government organizations to apply.  These applications that have representation from multiple sectors will be more competitive because the information they provide will be more comprehensive.  The America’s Promise Web site – http://www.americaspromise.org/ – will provide visitors with information on how to contact their local officials and get involved with this important effort. 

 

How can individuals get involved with this effort?

The America’s Promise Web site will provide information and resources for people who want to make sure that their communities apply.  America’s Promise encourages people to ask their local leaders to compete for this designation. 

 

What roles will the corporate sponsors play during the campaign?

Capital One is the major financial sponsor of the campaign.  Other private and nonprofit partners have played leading roles in the development and promotion of the program, including Comcast, USA Today and Radio One. 

 

Will America's Promise provide support for "100 Best Communities" applicants?

In an effort to make the application process as simple and streamlined as possible, an America’s Promise “100 Best” Support Team is available via phone at 1-800 365-0153 to help communities with the application so that their stories are told effectively.  Applications are available online at http://www.americaspromise.org/.  

 

Distinguished Panel to Select the "100 Best Communities for Young People"

The following judges have been confirmed as of May 19, 2005:

 

Hal Cato, Executive Director, Oasis Center

 

Troy Dibley, President, Circle K International

 

Thomas Donohue, President and CEO, U.S. Chamber of Commerce

 

Brian Gallagher, President and CEO, United Way of America

 

Stephen Goldsmith, Partner, Knowledge Universe; Chairman, Corporation for National and Community Service; Daniel Paul Professor of Government and Director of The Innovations in American Government Program at Harvard University's Kennedy School of Government

 

Robert Goodwin, President and CEO, Points of Light Foundation; Board Chair, National Human Services Assembly

 

Paul Houston, Ed.D., Executive Director, American Association of School Administrators

 

Kathryn Kendall, Board of Directors, Youth Partnership Team, America's Promise-The Alliance for Youth

 

Alfred Liggins, III, President and CEO, Radio One, Inc.; Chairman, TV One, LLC

 

Suzanne Morse, Ph.D., Executive Director, Pew Partnership for Civic Change

 

Larry Naake, Executive Director, National Association of Counties

 

Alma Powell, Chair, America's Promise-The Alliance for Youth

 

Cal Ripken, Jr., Founder, Ripken Baseball, Inc.; Executive Vice President, Cal Ripken Sr. Foundation

 

Robert Rogers, Chairman Emeritus, Ewing Kauffman Foundation

Timothy Russert, Washington Bureau Chief/Moderator of Meet the Press, NBC News
 

Donna Shalala, President, University of Miami

    

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