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 Article of Interest - Michigan

Confusion over its name concerns MINDS Program
by Dave Groves, Oakland Press, 01/21/2003
For more articles visit www.bridges4kids.org

Original URL: http://www.zwire.com/site/news.cfm?newsid=6762098&BRD=982&PAG=461&dept_id=467992&rfi=6

Operators of a nonprofit, Oakland County mental health awareness agency fear their reputation could be undeservedly marred in connection with controversy over alleged wrongdoing at Oakland Schools.

Administrators of Mental Illness Needs Discussion Sessions, known as the MINDS Program Inc., have been questioned about their involvement in an Oakland Schools partnership under investigation by the Michigan Department of Education.

It is the nonprofit MINDS Institute, which provides educational materials and programming through its Multimedia Instructional Network Delivery System, that has the partnership with Oakland Schools - not the MINDS Program.

Since controversy erupted with the internal investigation at Oakland Schools, administrators with the MINDS Program have had to explain to both benefactors and schools they visit that they are not the organization under scrutiny.

"It's a big concern," said Heather Irish, founder and CEO of the MINDS Program. "When you're a nonprofit organization, your reputation is everything."

Irish said she is hopeful that through negotiations, the MINDS Institute will agree to cease using the MINDS name once it realizes the confusion it is creating, particularly because both organizations serve area schools.

James Redmond, superintendent of Oakland Schools, serves as the chairman of the MINDS Institute. He has been accused of misusing public special education program funding to develop the organization's $15 million voice, video and data network. It is also alleged by some school district employees that Redmond has a conflict of interest in the partnership because his son and the daughter of a fellow Oakland Schools administrator work for a for-profit partner of the MINDS Institute.

Financed by grants, fund-raisers and corporate and private donations, the MINDS Program funds mental health awareness presentations to students across Michigan. In conjunction with that mission, the organization also provides suicide intervention services.

"It's a relatively young organization, but we're a vital one and we've really exceeded our own expectations in terms of success with the program," said Gary Doyle, a MINDS Program board member and former superintendent of the Bloomfield Hills School District.

He said he has seen students benefit from increased awareness about mental illness and how it can be treated. He also has learned that program presenters have helped students dealing with suicidal thoughts.

"They literally will not leave the building before they get help for the kids," Doyle said.

Flint attorney and MINDS Program board member Michael Witt said most of the confusion between the organizations arises from the fact the MINDS Institute is often referred to as MINDS, which is a business name the MINDS Program had legally registered and protected two years before the MINDS Institute was created.

"They have taken our name and our reputation, and they are injuring us," Witt said.

"I don't want to characterize what they're doing in any way, but they should be doing it under another name."

Witt said he and Irish wrote Redmond in December asking that the MINDS Institute stop using the name, but have not received a response.

"If this goes on much longer, where they're not responding, we'll have to consider our legal options," he said.

Shelly Yorke Rose, spokeswoman for the Oakland Schools, said the MINDS Program should share concerns over the name confusion with TLC Holdings, the parent company of the MINDS Institute, rather than Redmond.

Neither Redmond nor officials with TLC Holdings were available for comment.

The name confusion is not limited to two Oakland County area organizations, however.

Dr. Harvey Finkel, a pediatric neurologist in practice with the Michigan Institute of Neurological Disorders, also referred to by the acronym MINDs, said he was alarmed when he first read about the investigation into the Oakland Schools partnership.

"I don't think there's been any problems that have come back to us ... nothing from patients and that," he said.

"But just from our own personal standpoint, seeing stuff in the paper thinking it's about you and then reading further on to find out it's not you, that was strange."

Both the MINDS Institute and MINDs neurological organization are based in Farmington Hills, which could lead to confusion for telephone callers.

"That's the thing when you have similar acronyms like that - there could be a lot of things they stand for, and it looks like they do," Finkel said.
 

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